Performance Marketing Lead

7 hours ago

Cape Town, Western Cape, South Africa RICH | Outsourced Marketing Full time R250 000 - R500 000 per year

About RICH

RICH is an outsourced marketing service provider designed for modern leaders who demand high impact, speed, and efficiency from their marketing efforts. We offer outsourced marketing teams or individuals that function like a world-class division at the cost of an in-house team, leading up to 40 % more cost-effective operations. RICH builds integrated marketing teams tailored to each client's goals, ensuring commercial results with a flexible and scalable model. We combine strategy, creativity, and delivery with a relentless focus on measurable results. Our hybrid approach leverages both local and offshore talent to provide the right expertise at the right price, and our CMO-led team understands the pressures of marketing leadership. 

Role Overview

We're looking for a data-driven, hands-on Mid-level Performance Manager to plan, execute, and optimise paid campaigns across digital channels. You'll work closely with our strategy and creative teams to deliver measurable results for clients, turning insights into growth. 

What You'll Do

  • Plan, create, manage, and optimise digital campaigns across platforms (Meta, Google, TikTok, LinkedIn, etc.)
  • Analyse performance data and translate insights into actionable recommendations
  • Develop and track KPIs and performance dashboards for multiple clients
  • Collaborate with the external performance agency
  • Collaborate with the internal creative and content teams to improve ad performance
  • Stay up to date with trends and best practices in digital advertising
  • Reporting results and strategy updates to clients on a weekly basis
  • Manage the website to ensure setup is correct, SEO is in place

What We're Looking For

Experience

  • 5+ years' experience in digital marketing or performance management (agency experience preferred)
  • Proficiency with Meta Ads Manager, Google Ads, and Google Analytics
  • Experience with marketing automation tools and A/B testing.
  • Familiarity with conversion tracking and attribution models
  • Strong analytical and reporting skills (Excel, Data Studio, etc.)
  • Experience managing budgets and optimizing for ROI/ROAS
  • Good communication and client management skills

Nice-to-Haves:

  • Middle East experience
  • Deep understanding of SEO

What You'll Get

  • A front-row seat in one of the region's most exciting marketing agencies
  • Ownership of operations across multiple global regions
  • The opportunity to help shape the systems, team, and culture of RICH
  • Competitive salary
  • Flexibility, autonomy, and impact

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