Brand Ambassador

5 days ago

Sandton, Gauteng, South Africa Core Group Full time R250 000 - R500 000 per year

Are you passionate about fitness, sports, and cutting-edge wearable technology? Do you thrive on the energy of events and enjoy connecting with communities? We're looking for a dynamic Brand Ambassador & Events Co-ordinator to bring Apple Watch experiences to life across South Africa.

In this role, you'll plan and execute a year-round calendar of fitness and sports activations — from races and gym events to in-store workouts — while personally representing the brand as a credible and enthusiastic ambassador. You'll manage everything end-to-end: event strategy, partner engagement, logistics, social content, and on-site activations.

What You'll Do

  • Develop and deliver a 12-month events calendar for Apple Watch activations in collaboration with partners, communities, and retail teams.

  • Build and maintain strong partnerships with race organisers, gyms, clubs, and brands to secure premium event placements.

  • Own all event logistics, including supplier bookings, staffing, demo devices, signage, and budgets.

  • Actively participate at events (e.g., runs, spin classes, fitness activations) while showcasing Apple Watch features in real time.

  • Capture and package authentic stories and social content for our digital channels.

  • Generate qualified leads, drive iStore App downloads, and create seamless customer experiences at every activation.

  • Track, analyse, and report on event performance, content engagement, and ROI.

  • Collaborate with cross-functional teams to align in-store and online momentum before and after events.

Min Requirements:

  • Relevant Degree, ideally in Sport Science/Biokinetics, Marketing, Communications, or Event Management

  • 2+ years hands-on experience in events coordination/production.

  • Genuine involvement in endurance or fitness communities (running, cycling, gym, Hyrox, etc.).

  • Valid driver's licence and willingness to travel nationally and work weekends.

  • Strong operational skills (planning, budgeting, logistics) and partner relationship management.

  • Confident, credible presence at events with a passion for brand storytelling.

  • Mobile content creation skills (photo/video editing, short-form content).

  • Familiarity with the Apple ecosystem (Apple Watch, Fitness+, iPhone pairing) is advantageous.

  • Comfortable with basic analytics and reporting tools (e.g., UTM, Meta/TikTok/YouTube/GA4).


Why You'll Love Working With Us

  • Be at the heart of the Apple Watch fitness community in South Africa.

  • Work on exciting, high-energy events across the country.

  • Join a passionate team that values excellence, creativity, and authentic engagement.

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