AI & Automation Specialist (Generative Engine Optimization Focus)

2 weeks ago

Bryanston Gauteng, South Africa Tax Consulting South Africa Full time R900 000 - R1 200 000 per year

Job Title: AI & Automation Specialist (Generative Engine Optimization Focus)

Location: Bryanston

Working hours: 3pm - 12am (nightshift)

About the Role:

We are looking for a highly motivated and technically capable
AI & Automation Specialist
to support our Generative Engine Optimization (GEO) initiatives. This role is ideal for someone who has a strong interest in emerging AI technologies, experience in automating tasks using bots or scripts, and is comfortable working within the WordPress ecosystem.

The ideal candidate will help us improve how our content and brands are represented in AI-generated responses across search engines and other generative tools (e.g., Google's AI Overviews, Perplexity, ChatGPT). You will work closely with our SEO, content, and technical teams to identify automation opportunities, build tracking tools, and support technical content implementation.

Key Responsibilities:

  • Design and build bots or scripts to track brand mentions in AI-generated search summaries (e.g., Google SGE, Perplexity, ChatGPT).
  • Assist in building dashboards or tools that surface trends in generative search visibility.
  • Collaborate with the SEO and content teams to support WordPress-based site optimization.
  • Automate repetitive research or reporting tasks using APIs, scraping tools, or workflows.
  • Conduct light research and summarization on AI search engine behavior and changes.
  • Support content optimization and structured data implementation in WordPress.
  • Stay up to date on the latest trends in generative AI, search engine behavior, and automation tools.

Requirements:

  • Working knowledge of generative AI tools (e.g., ChatGPT, Claude, Perplexity).
  • Experience in bot building, scripting (e.g., Python, JavaScript), or using automation platforms (e.g., Zapier, Make, Selenium).
  • Proficiency in WordPress, including plugins, basic theme editing, and SEO best practices.
  • Understanding of APIs, data scraping, and webhooks.
  • Comfortable analysing or summarising technical information and AI output behavior.
  • Self-starter with excellent problem-solving skills and an interest in learning new technologies.

Nice to Have:

  • Experience working with SEO tools like Ahrefs, SEMrush, or RankMath.
  • Familiarity with structured data / schema markup.
  • Experience using Google Search Console, Google Sheets (Apps Script), or Looker Studio.
  • Previous experience with content tracking, monitoring, or digital brand reputation tools.

Why Join Us?

  • Be part of a forward-thinking team working at the intersection of SEO and AI.
  • Play a key role in shaping how brands adapt to the future of generative search.
  • Work with cutting-edge tools and processes in a fast-paced digital environment.
  • Opportunities for growth into strategy, data analysis, or AI product roles.

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