Marketing Co-ordinator

2 weeks ago

Johannesburg, South Africa Pink Elephant Full time

JOB TITLE - MARKETING CO-ORDINATOR

An excellent opportunity has come up with a global company who specialises in business innovation and business change. If you are looking for a company where career-minded professionals can achieve success while bringing their best self and qualities to work each day,

KEY RESPONSIBILITIES:

- The marketing co-ordinator will be responsible for coordinating all the company’s marketing activities
- Website management and development experience will be an advantage (WordPress)
- Develop and run SEO and PPC campaigns
- Good at writing and creating content such as blogs and case studies
- Organise and coordinate events such as conferences, webinars, workshops and exhibitions.
- Works within the department budget to develop cost-effective marketing plans for each product or service with a focus on ROI
- Tracks all marketing and sales data and creates detailed written reports and verbal presentations to bring to management
- Develop content marketing initiatives leveraging industry trends, Pink’s brand, and value propositions that drive traffic, engagement, and qualified leads and deliver a sales pipeline.
- Communicate with vendors and strategic partners to ensure up-to-date materials and coordinate joint marketing campaigns.
- Run paid social media campaigns (LinkedIn)
- Writing and proofreading creative copy
- Manage social media channels to enhance brand reach and visibility

REQUIRED SKILLS AND QUALIFICATIONS:

- Bachelor’s degree or equivalent
- Minimum 3 years relevant experience with ‘Hands-on’ experience
- Strong understanding of current online marketing concepts and best practice
- Solid experience in one or more digital marketing domains: Search, Social, Mobile, Content, eCommerce.
- Experience in managing and delivering B2B & B2C marketing campaigns
- Must have experience of managing teams and agencies to deliver and implement projects
- Technical and creative ability will be a distinct advantage
- Competent user of IT systems & Marketing systems
- Knowledge of the IT Service Management industry is also beneficial

**Job Type**: Permanent

Ability to commute/relocate:

- Johannesburg, Gauteng: Reliably commute or planning to relocate before starting work (required)

**Education**:

- Bachelors (required)

**Experience**:

- digital marketing: 3 years (required)
- B2B and B2C marketing campaign: 3 years (required)

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