Senior Implementation Planner

1 week ago

Sandton, South Africa Dentsu Full time

Job Description:
Key Responsibilities:

- Campaign Planning: Develop comprehensive ATL media plans that align with client objectives and target audience insights.
- Media Buying: Negotiate and purchase media space across various ATL channels, ensuring cost efficiency and maximum reach.
- Execution: Coordinate the implementation of media campaigns, including scheduling, trafficking, and monitoring of ads.
- Optimization: Analyze campaign performance data and provide actionable insights to optimize media spend and improve ROI.
- Collaboration: Work closely with creative, account management, and digital teams to ensure integrated campaign execution.
- Reporting: Prepare detailed reports on campaign performance, including key metrics, insights, and recommendations for future campaigns.
- Partner Management: Maintain strong relationships with media vendors and stay updated on industry trends and new opportunities.
- Budget Management: Manage campaign budgets, ensuring all media spend is tracked and reported accurately.

Skills:

- Strong analytical and strategic thinking skills.
- Excellent negotiation and communication skills.
- Proficiency in media planning and buying tools and software.
- Ability to manage multiple projects and meet tight deadlines.
- Detail-oriented with strong organizational skills.
- Knowledge of media research and analytics tools.

Personal Attributes:

- Proactive and self-motivated.
- Team player with a collaborative mindset.
- Adaptable and open to learning new skills and technologies.
- Strong problem-solving abilities.

Location:
Sandton

Brand:
Carat

Time Type:
Full time

Contract Type:
Permanent

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