SEO/traffic Analyst

2 weeks ago

Cape Town, South Africa Incsub, LLC Full time

Are you a SEO/Traffic Analyst but you’ve always been hiding a Superhero under your clothes? We’re looking for a new addition to our Marketing team for WPMU DEV that will help us build a strong online presence.

Ultimately, you should be familiar with current SEO techniques and tools, as well as Google Console, Google Analytics and Ahref + good knowledge of Mixpanel and have excellent analytical skills.

RESPONSIBILITIES
- Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
- Provide recommendations and execute strategies for content development in coordination with SEO goals - general and keyword specific
- Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
- Implement link building campaigns in coordination with client SEO goals
- Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
- Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance
- Monitor and evaluate search results and search performance across the major search channels
- Analyzing traffic and Backlinks via Google Analytics, Google Console and Ahrefs
- Good knowledge of Mixpanel

QUALIFICATIONS
- Work experience as an SEO Analyst or similar digital marketing role
- Strong quantitative analytical skills.
- In-depth knowledge of web analytics
- Expertise in Google Analytics
- Familiarity with keyword research and management tools
- Experience in web analysis, online commerce, or related fields.
- Understanding of ranking factors and search engine optimization practices
- Data mining and analysis experience
- Excellent attention to detail and accuracy.
- BSc in Marketing or relevant diploma

JOB BENEFITS
- Desirable working conditions as part of a fantastic team
- Up to 35 days paid leave per year.
- Opportunities for paid travel to attend WordCamps and other industry conferences.
- Long service leave with a whopping three months off, and it’s all paid
- Up to 2 months’ payroll bonus based on company growth
- Technology budget every three years
- Yearly productivity budget. Buy a new chair or desk, take yourself to WordCamps and develop professionally, grab a gym membership to keep you in good health or anything that helps you be you

WHAT SHOULD I DO NOW?

We believe in giving people a chance to show us what they’re capable of, rather than a formal interview where we all awkwardly sit around a table, smiling and nodding.

Send us over a copy of your CV, along with a description of your experience.

Schedule:

- Rotational shift

Application Question(s):

- Please list 2-3 dates and time ranges that you could do an interview.
- How many years of SEO Analyst experience do you have?
- How many years of Web analytics experience do you have?
- How many years of Google Analytics experience do you have?
- How many years of Digital marketing experience do you have?
- How many years of Data mining experience do you have?
- What is the highest level of education you have completed?

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