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Content Writer

2 weeks ago

Johannesburg, South Africa Parity Homes Full time

**Content Writer / Communications Associate**:
**Parity Homes - Remote**:
**Shape the Voice Behind Community-Centered Neighborhood Revitalization**

Parity Homes is seeking a creative and detail-oriented Content Writer / Communications Associate to support our growing need for high-quality written content across marketing, sales, and internal communications. In this role, you will craft clear and compelling messaging that strengthens our brand voice, deepens client engagement, and supports internal alignment across teams.

We are more than a homebuilder; we are reimagining how neighborhoods are valued and invested in. Our work centers on transforming long-abandoned Baltimore rowhomes into pathways to wealth and resilience for historically marginalized communities. Every team member contributes to this mission-including through the stories we tell and the messages we share.

Learn more about our mission in our

**TED talk**
or visit us at

**:
**Key Responsibilities**:
**High-Quality Written Content**

- Maintain a consistent brand voice across all communication channels.
- Deliver polished, error-free writing with strong grammar, structure, and tone.

**Internal & External Communications**

- Draft internal memos, updates, and documents to strengthen company-wide communication.
- Create templates, announcements, and onboarding materials for client communication.
- Develop and refine SOPs, handbooks, and process documentation.

**Marketing & Social Media Support**

- Write and schedule social media content to improve engagement and brand visibility.
- Support messaging for campaigns, content calendars, captions, and storytelling.
- Contribute creative direction for messaging angles and content themes.

**Brand & Messaging Alignment**

- Ensure all written materials reflect Parity Homes' values, voice, and brand standards.
- Maintain messaging guidelines, templates, and communication frameworks.
- Collaborate with leadership to refine tone, value propositions, and messaging pillars.

**Research & Insights**

- Conduct topic, keyword, and competitor research to support content strategy.
- Stay current on trends in real estate, construction, and residential development.
- Translate complex concepts into simple, engaging, audience-friendly messages.

**Process & Quality Improvement**

- Implement proofreading, version tracking, and review workflows to ensure quality.
- Recommend improvements to messaging processes and documentation systems.
- Support cross-functional teams with ad hoc writing needs and special projects.

**Qualifications**:
**Required**

- 5+ years of experience in content writing, communications, or marketing.
- Excellent command of English with strong grammar, editing, and storytelling skills. Ability to write in multiple tones
-professional, conversational, technical, and brand-driven.
- Strong attention to detail and ability to manage multiple deadlines.
- Comfortable working in a fast-paced, fully remote environment.
- Strong research skills and ability to learn real estate, construction, or operational topics.

**Preferred**

- Experience in public relations, press, or external communications.
- Familiarity with HubSpot, ClickUp, Google Workspace, or content management tools.
- Basic understanding of SEO principles and keyword usage.

**Compensation, Growth, and Benefits**:

- Competitive compensation based on experience.
- Opportunity for performance-based bonuses as the company grows.
- Direct mentorship from the Founder and CEO.
- 20 days of paid time off.
- Health benefits (in progress).

**Join Us**:
If you are a strong storyteller who can communicate complex ideas with clarity, emotion, and precision, we encourage you to apply. Help shape the voice that moves communities toward equity, resilience, and long-term opportunity.