Marketing Data Analyst

2 weeks ago

Cape Town, South Africa Carry1st Full time

Carry1st is Africa’s leading publisher of mobile games and digital content. Operating at the intersection of games, publishing, and fintech, we scale awesome content in frontier markets by solving hard problems. Across our publishing and Pay1st business lines, we are partnered with top global game companies like Riot Games, Activision, and Stillfront. We are backed by top investors like: a16z, Bitkraft, Google, Konvoy, Riot Games, Sony and Nas.

As a Marketing Data Analyst you will generate insights into our players and our acquisition campaigns, leading to strategic recommendations and operational optimisations that drive cost efficient acquisition of high-valued customers.

**You will...**
- Insights & Optimisation: Utilise advanced analytics to identify trends, patterns, and opportunities, translating these into strategic recommendations and/or operational optimisation
- Business Needs to Analytical Solutions: Collaborate with cross-functional teams to translate business questions & hypotheses into structured analysis, defining key metrics to track success.
- Reporting: Develop, operationalise, and maintain dashboards & automated reports - to visualise key performance indicators for senior management and to aid operational decisioning for marketing teams
- Experimentation: Design and evaluate A/B tests to validate hypotheses, using deep dives and segmentations to further guide the UA roadmap.
- Data Management: Ensure data accuracy and integrity, establishing best practices where there is no single source of truth.

**Requirements**:

- Strong understanding of the mobile advertising space - networks, bidding systems, & algorithms - and fluent with the key funnel metrics - CTR, CVR, CPI, ARPU, Retention, LTV
- Fluent in SQL. Proficiency in Tableau and Python pluses.
- Strong analytical skills backed by statistical fundamentals
- Strong problem solving acumen backed by the ability to tackle ambiguity
- Excellent communication and collaboration skills to work cross-functionally with Marketing, Product, and Data teams

**Benefits**

**What will it be like to work at Carry1st?**

Carry1st is a fast-paced and dynamic place to work. Our team is diverse and global as we operate fully-remotely across 25+ countries. At Carry1st, you will have the opportunity to
- Build awesome, industry-changing products, every day
- Grow with a VC-backed startup at the intersection of gaming and fintech
- Work from anywhere in the world with international teammates
- Own shares in the Company - enabling you to benefit from the value you create

**Some additional perks**
- Co-working excursions: Travel to meet your colleagues in cities around the world
- Awesome equipment: Get everything you need to work effectively
- Remote working allowance: Put an additional $600 / year to optimise your WFH experience
- Learning and development: Attend courses, conferences and training events
- Social events: Participate in regular company events to relax and connect with teammates
- Birthday leave: Enjoy a paid day off on your special day

We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. Join us

**Learn more about Carry1st**
- Andreessen Horowitz shared why they invested in Carry1st
- VentureBeat announced that Carry1st has raised $27 million to develop and publish mobile games in Africa
- Remerge hosted Cordel on a podcast to discuss Carry1st and the African gaming market

  • Digital Marketing Data Analyst

    18 hours ago

    Cape Town, South Africa The Legends Agency Full time

    Digital Marketing Data Analyst Turn Insights into Impact with a Data-Driven Marketing Team in Cape Town Epping / Cape Town Office-based | R18,000 - R25,000 p/m | 08h00 -16h45 (Monday to Friday), 45-minute lunch About Our Client This fast-paced, forward-thinking organization specializes in delivering impactful mobility and logistics solutions across...

  • Digital Marketing Data Analyst

    4 weeks ago

    Cape Town, South Africa The Legends Agency Full time

    About the job Digital Marketing Data Analyst Are you a data-driven professional with a sharp eye for patterns and trends? Were looking for an experienced Data Analyst to take ownership of reporting, data interpretation, and campaign performance insights across digital platforms. You'll play a key role in helping our marketing and media teams make informed...

  • Digital Marketing Data Analyst

    4 days ago

    Cape Town, Western Cape, South Africa The Legends Agency Full time R216 000 - R300 000 per year

    Digital Marketing Data AnalystTurn Insights into Impact with a Data-Driven Marketing Team in Cape TownEpping / Cape Town Office-based | R18,000 - R25,000 p/m | 08h00 -16h45 (Monday to Friday), 45-minute lunchAbout Our ClientThis fast-paced, forward-thinking organization specializes in delivering impactful mobility and logistics solutions across Southern...

  • Digital Marketing Data Analyst

    12 hours ago

    Cape Town, Western Cape, South Africa The Legends Agency Full time R216 000 - R360 000 per year

    Digital Marketing Data Analyst Turn Insights into Impact with a Data-Driven Marketing Team in Cape Town Epping / Cape Town Office-based | R18,000 - R25,000 p/m | 08h00 -16h45 (Monday to Friday), 45-minute lunch About Our Client This fast-paced, forward-thinking organization specializes in delivering impactful mobility and logistics solutions across...

  • Digital Marketing Data Analyst

    2 weeks ago

    Cape Town, South Africa The Legends Agency Full time

    Digital Marketing Data Analyst Drive data-led marketing decisions for high-impact digital campaignsEpping (Cape Town) | R20 000 - R25 000 per month | Office-based About Our Client Our client is a well-established company based in Epping, Cape Town, known for its strong digital presence and results-driven marketing strategies. Partnering with top industry...

  • Digital Marketing Data Analyst

    4 days ago

    Cape Town, Western Cape, South Africa The Legends Agency Full time R200 000 - R300 000 per year

    Digital Marketing Data Analyst Office-Based (Epping, Cape Town)Drive data-led marketing decisions for high-impact digital campaigns.Digital Marketing | R20 000 to R25 000 per month | Office-Based in Epping, Cape TownAbout Our ClientOur client is a well-established business located in Epping, Cape Town, known for its strong presence in the digital space and...

  • Marketing Data Analyst

    3 days ago

    Cape Town, South Africa Initiate international Full time

    We have an exciting career opportunity for a **Marketing Data Analyst** to join a leading iGaming company at their offices in **Cape Town**. You will be responsible for providing strategic recommendations based off data analysis and market research. You will also track and analyse the performance of their marketing initiatives. Does this** job** sound like...

  • Marketing Analyst

    19 hours ago

    Cape Town, South Africa Lula Full time

    **Job title**:Marketing Analyst** **Reporting to**: Head of Growth Marketing **Location: Cape Town** **ALL STAFF APPOINTMENTS WILL BE MADE WITH DUE CONSIDERATION OF THE COMPANY'S EE TARGETS** **WHAT WE DO** Lula is an innovative and human-focused FinTech company on a mission to help small businesses optimise their cash flow. Our purpose is to help SMEs...

  • Data Analyst

    2 weeks ago

    Cape Town, South Africa ABC Worldwide Full time

    Urgently in need pf Data Analyst **As a Data Analyst, your responsibilities will include, but will not be limited to**: ? Strategise and identify ways of improving the overall quality of the data ? Develop, implement and enforce data quality best practice guidelines, processes, policies, procedures, productivity standards, providing training and resolving...

  • Data Analyst

    2 weeks ago

    Cape Town, South Africa ICS Full time

    We are seeking outstanding Data Analysis teachers for an international online school for remote project work. You will use your positive and professional attitude and experience to take a part in creating an online course about Data analysis for beginners. Besides that, you will participate in learners workshops. As an experienced Data Analyst, you will...