Head of Marketing

Burst Digital is a dynamic and forward-thinking digital agency dedicated to delivering top-notch marketing, web design, and branding solutions.

We are looking for a talented and highly experienced Head of Marketing to join our team and drive both our internal marketing efforts and those of our clients to new heights.

We are looking for a forward thinker to lead our marketing department into the next stage of its growth. Managing both internal and external marketing efforts, and crafting and adapting strategies to a broad range of varied clients with ease.

**What you'll be doing**:

- Campaign Ideation: Generate innovative ideas for marketing campaigns that resonate with the target audience and align with the brand's values.
- Go-to-Market Strategy Development: Develop comprehensive go-to-market strategies to successfully launch products and services.
- Marketing Analysis & Recommendations: Conduct thorough marketing analysis, creating detailed marketing reports with in-depth analysis, working with large budgets and directing growing resources, to provide actionable recommendations.
- Content Strategy: Develop and implement content strategies that drive traffic, engagement, and conversions. The strategy must be approached holistically, ensuring a natural, cohesive flow across all touchpoints for a unified and impactful brand experience.
- Copywriting: Craft engaging and persuasive content for a variety of channels including social media, newsletters, and more. Ensure all copy is optimised for SEO, incorporates strong CTAs, and strategically integrates key campaign drivers to maximize engagement and conversion.
- Performance Analysis: Monitor and analyse the performance of marketing campaigns, providing insights and recommendations for improvement.
- Team Leadership: Lead and grow a dynamic marketing team, taking charge of all marketing efforts with mínimal input.

**What you bring to the table**:

- 5+ year experience in a senior marketing position at a marketing agency.
- An analytical mind balanced with a keen creative eye. You are always asking “how can this be better”, instead of “is this good”.
- A keen interest in AI technologies.
- Qualification: Bachelor's degree in Marketing, Communications, or a related field.
- Experience Leading Marketing Efforts: Proven experience leading marketing initiatives, whether for a range of smaller companies or a single company with a large budget.
- Digital Marketing Expertise: Up-to-date and highly experienced in digital marketing trends and practices.
- Startup Environment Adaptability: Enjoyment of a fast-paced, high-intensity startup environment, with the ability to adapt quickly and drive growth and development.
- A Passion for Data: Strong analytical skills with the ability to interpret data and make informed decisions.
- Creativity: A creative touch that enhances campaign effectiveness and brand impact.
- Attention to Detail: High attention to detail to ensure accuracy and quality in all marketing materials and strategies.
- Strategic Thinking: Excellent marketing strategist with experience across all major digital marketing channels.
- Project Management: Ability to manage multiple projects and meet deadlines in a fast-paced environment.

**What we offer**:

- Competitive salary and performance-based bonuses.
- Opportunities for professional development and career advancement, including the potential for this role to evolve into a CMO position.
- A collaborative and innovative work environment.
- Flexible working hours and arrangements.
- Unlimited paid time off.

**How You Apply**:

- CV (PDF)
- Content samples (PDF): Please submit 3-10 different examples in PDF format that demonstrate your abilities.

Application Question(s):

- How many years of experience do you have working in marketing at an agency?
- Do you have any formal education or certifications in Marketing, Business, Communications, or a related field?
- How many years have you held a lead marketing position?

Work Location: In person