Senior SEO Analyst

3 days ago

Cape Town, South Africa Incubeta Full time

**Job description**:
A leading international agency based in Cape Town is currently looking for a detail-driven mid-level SEO analyst to join their team.

The role is to service clients in the UK and US markets. Although based in Cape Town, the SEO team operates within the UK and US teams. Some of your main duties will include in-depth technical audits, onpage and IA optimisation, editorial/ content strategies, on-going onsite monthly maintenance, backlink analysis and monthly reporting.

**Requirements**:

- Min 2.5 years agency SEO experience essential
- Ability to manage and lead client accounts
- Ability to carry out technical audits on large e-commerce sites essential
- UK and US client experience and ability to liaise with a cross territory team
- Experience with important SEO data tools (Google Search Console, Google Analytics, Screaming Frog, SEMRush, Data Studio, Google PageSpeed Insights etc)
- Excellent keyword analysis and research skills
- Experience in SEO tactics including IA optimisation, onpage, content, internal linking, backlinking, Page Experience and GMB to improve SEO positions for target keywords
- Good understanding of website performance metrics
- Ability to compile reports and dashboards, interpret data and deliver actionable insights
- Ability to think strategically
- Exceptional attention to details with an analytical and technical aptitude
- Proactive with a learning and growth mindset
- Excellent time management skills
- Excellent spelling, grammar and verbal communication skills
- Experience with SME and enterprise-level CMS
- Detailed knowledge of Google's algorithm updates
- An understanding of how SEO impacts wider marketing efforts

**Advantageous**
- Experience with SPAs
- Core Web Vitals (PageSpeed Insights, Lighthouse, Chrome Dev Tools)
- Experience with multi-regional and multilingual sites
- Tag Manager
- ASO
- Amazon SEO
- YouTube optimisation

**Company Description**:
We're a global team of experts united by the one belief we share in the power of digital to unlock business potential, and the desire to fulfill that potential beyond expectation. Our know-how and expertise span marketing, technology, data, and creativity. We are dedicated to bridging the gap and shortening the time between queries and clicks across virtually every digital platform.

Our core values are:
“Exceed Expectations, Dare to Lead, Earn Trust and Help Others Succeed.”

If you enjoy a good cup of coffee, being challenged, and collaborating with the best creative and analytical minds in the industry, you may be the perfect fit for this role.

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