Senior Specialist

**About The Association**

At The Association, our impact is global. We help people build and grow careers that improve their lives, help communities succeed, and help countries build strong economies. Together, we lead the most influential body of professional accountants and shape the future of the global accounting profession.

**What you will be doing**:
This role plays an integral part in building and engaging external and internal stakeholders, creating effective digital and events strategies that will promote the long-term growth of CIMA Africa and enhances employee engagement. This role is responsible for executing effective marketing strategies, developing Africa-wide and market specific traditional and digital campaigns and overseeing these from concept to conclusion; conducting market research and analyzing data to determine the most effective way to reach target demographics.

This role is also required to conceptualize, manage and market a wide range of events and products in Africa, ensuring that the target audience is engaged, participate adequately and key messages are marketed properly, contributing to an outstanding customer journey and experience.

**_What we are looking for:_**
- Give input into and support the implementation of the overarching annual regional Marketing Strategy, Africa; develop project related marketing strategies, plans, calendars, reports and budgets for projects and campaigns and develop marketing assets in joint effort with the Brandhub
- Develop innovative marketing techniques and keep up to date with emerging marketing trends,
- Develop and implement effective communication strategies
- Foster and champion, an environment that promotes trust, information sharing, seeking input from others, continuous improvement, innovation, quality outcomes, self-development, and valuing diverse viewpoints based on the Associations behaviours
- Mange all aspects of assigned events Market level, Regional and Global markets as required.
- Wokring in colaboration with departments and vendors
- Develop event strategy, event communications plan, budget and objectives.
- Manage the day-to-day planning and execution of all events
- Ensuring detailed marketing briefing documents for specified events
- Collaboration with internal and external stakeholders and customer stakeholder relationships
- Procurement & payment process relevant to this role
- Monthly reporting

**The Team**:

- Energetic and outgoing where employees are eager to succeed.
- Individuals are motivated and vibrant working environment
- The office boisterous with regular social events, and employees interact with each other

**Are you the one?**
- Tertiary education - bachelor’s degree in marketing/branding or related discipline
- 5+years experience in a marketing role
- 4 - 7 years event & project management experience
- Experience managing PPC, SEO, and Affiliate programs.
- Strong Digital, Social Media & Content Management Skills
- HR and Budget exposure
- Knowledge and understanding of best practice employee engagement theory

**Who We Are**

At The Association, we are transforming the accounting and finance profession. We are future-focused, empowering the world’s most highly skilled accountants to stay relevant, meet today’s demands, and prepare for tomorrow’s challenges through quality education, resources, and training.

Learn more about The Association on LinkedIn and our Career Site.

**How We Support You**

We provide flexibility to help you achieve a good work-life balance. You’ll be part of a global, diverse team who foster an environment of inclusion and belonging where you are valued for who you are and where you come from.

We offer benefit options that support your wellbeing, in and out of the workplace, including healthcare, retirement, paid time off, parental leave, and an employee assistance program. We provide tools and resources that support your mental health, and continuously evolve our offerings in order to meet your needs.

We believe in non-stop learning and are committed to investing in learning opportunities that help you reach your full potential and support your continued development.