Strategic Media Planner
4 days ago
Create and oversee the implementation and execution media plans across all generic advertising channels in order to meet business objectives, deadlines, reduce cost and enhance future business growth.
**Job Functions** Marketing,Media
**Industries** Insurance,Media
**Specification**
Brand Channel Planning
Develop and/or deliver a plan for an individual brand under guidance from senior colleagues. Develop, create and effectively maintain the strategic media plan for the brand to achieve optimal return on investment.
Channel Planning
Develop tactical channel plans to assist in the achievement of operational marketing goals. Collaborate with other marketing departments on a continuous basis to ensure that all media plans are effectively implemented to achieve the Group Marketing
Target.
Marketing
Develop and/or deliver a plan for significant aspects of a product, service or marketing area under guidance from senior colleagues.
Oversee all radio, TV, print and outdoor bookings are planned and bought in line with media buying timelines to ensure that all media plans are implemented.
Buying and Negotiation Support
Support the purchasing team with vendor negotiations. Manage buying for an assigned group of products or services. Responsible for updating the planning documents on contract and/or rate changes as well as signing of accuracy monthly billings. Achieve effective generic media buying through building long and short term media partner relationships.
Stakeholder Engagement
Develop stakeholder engagement through identifying stakeholders, finding out their needs/issues/concerns and reacting to these to support the communication of business information and decisions.
Document Management
Create and ensure compliance with a global company wide document management system. Ensure that accurate rates balance on all media software platforms and reflect on planning documents.
Leadership and Direction
Explain the local action plan to support team members in their understanding of what needs to be done and and how this relates to the broader business plan and the organization's strategy, mission and vision; motivate people to achieve local business goals.
Budgeting & Costing
Track budgets and report variances to more senior colleagues.
Personal Capability Building
Develop own capabilities by participating in assessment and development planning activities as well as formal and informal training and coaching; gain or maintain external professional accreditation where relevant to improve performance and fulfill personal potential. Maintain an understanding of relevant technology, external regulation, and industry best practices through ongoing
education, attending conferences, and reading specialist media. Keep up to date with developments in the market in order to identify, explore and possibly implement media innovation and improvement.
Performance Management
Respond to personal objectives and use performance management systems to improve personal performance. Monitor the performance of the team; allocate work and review completion, take appropriate corrective action to ensure timeliness and quality; contribute to formal individual performance management and appraisal.
**Requirements**:
General Education
Grade 12/ SAQA Accredited Equivalent (Essential);
Relevant 3 year Business related degree / diploma in Marketing, Media, Agency, Advertising or related (Essential);
Post-graduate qualification in related field (Advantageous)
General Experience
3 or more years' experience in Strategic Media Planning and buying with experience and exposure to digital media channel planning (Essential);
Experience within the financial services industry (Advantageous)
Managerial Experience
2 or more years' experience of supervising and directing people and other resources to achieve specific end results (Essential)
Employment Equity
The Company's approved Employment Equity Plan and Targets will be considered as part of the recruitment process. As an Equal Opportunities employer, we actively encourage and welcome people with various disabilities to apply. TIH is committed to an organisational culture that recognises, appreciates and values diversity & inclusion.
Unlock your greatness & be unstoppable
About TIH
Telesure Investment Holdings (Pty) Ltd (TIH), is the holding company of some of South Africa’s leading financial service providers. Our portfolio includes short-term insurers, a long-term insurer, health insurance as well as an insurance and personal finance comparison platform. We’re pioneers with a hunger for best, bringing customer-focused innovation and service excellence to the financial services industry. We’re an undivided team of diverse thinkers and doers who believe in leading through technology and pushing past their limits.
What we offer
TIH offers an exceptional benefits programme, and competitive compensation packages. You have options for Life Cover, Disability Benefits, Provident Fund, Medical Aid, and more
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