Marketing Manager

Location: Cape Town, Hybrid - 2 days in-office/week
- Annual Salary: R783,700
- Check out our values-driven benefits below

Join our innovative, global team using technology to transform the way the social sector engages with data. We run on passion, blending diverse skill sets and experiences with a collective mission to help social impact organizations tackle challenges and achieve greater impact globally. We’re a self-motivated, creative group that encourages all staff to push their own boundaries and drive the company in exciting new directions. As a social enterprise and certified B Corporation, we reinvest a majority of our profits in our growth and continued pursuit of our mission and vision.

***Position Overview**:
***Primary Responsibilities**:

- Develop and execute Vera’s overall marketing strategy - understanding the company’s value proposition and ideal customer profiles, identifying key metrics, and implementing marketing activities
- Build and maintain a content calendar that integrates campaigns, product launches, and thought leadership initiatives and drive drive brand awareness and engagement
- Write and edit high-quality blogs, newsletters, white papers, case studies, social media posts, and website copy that speaks to Vera’s expertise in digital transformation, impact measurement, portfolio management, etc.
- Showcase customer success stories through content marketing, video marketing, event marketing, and webinars
- Lead and mentor a team of three marketing specialists (web development, design/social, and digital)
- Maintain events calendar; propose and secure speaking engagements
- Conduct market research on competitors and industry trends
- Build and maintain strategic partnerships and lead joint marketing activities
- Support and enhance sales collateral and content
- Prepare and present regular reports on leads, opportunities, etc.

***Qualifications and Experience**:
**Essential**:

- 5+ years of marketing and communications experience
- BA/BS or other undergraduate degree
- Proven people management experience, fostering collaboration, accountability and professional growth within the marketing team
- Exceptional storytelling, writing, and editing skills, with a knack for translating technical or complex ideas into clear, inspiring narratives
- Ability to align content with the company’s brand voice, mission, and social impact goals.
- Proven experience in effectively driving consensus across diverse teams in multiple departments, time zones, and functions with individual priorities
- Excellent influencing and communication skills to have an impact with senior stakeholders, as well as demonstrating a thorough understanding of the organization’s strategic business drivers
- Excellent project management skills and acute attention to detail
- Data-driven mindset with strong analytical ability and experience in capturing, analyzing, and delivering recommendations based on ROI data
- Curiosity and problem-solving skills - do problems slow you down or drive you to seek solutions?
- Excellent time management and organizational skills with an ability to balance conflicting priorities effectively
- Ability to work independently as well as collaborate as part of a dynamic team
- Strong critical thinking, creativity, and can pivot on the fly
- Flexible, resourceful, and proactive; commitment to learning and growth
- Experience in visual arts/graphic and/or web design (WordPress, Canva, Photoshop)
- Fluency in English (written and verbal)
- Authorization to work in South Africa

**Desired**:

- Experience working in the social sector
- Passion for software-as-a-service, platform-as-a-service and innovative thinking
- Experience deriving business insights from market research, internal data, and other sources
- Experience with SEO and AIEO
- Fluency/proficiency in additional language(s)

**Compensation & Benefits**:
Vera Solutions offers competitive compensation (including benefits), commensurate with experience and cost of living.

**Employee Incentive Plan**:
All employees participate in our Employee Incentive Plan. Employees receive stock options, aligned to their job title and location, as part of their total compensation package.

**Sabbatical**:
To showcase our commitment to employee growth and well-being, Vera offers a paid sabbatical to employees who complete four consecutive years.

**Student Loans**:
To help employees with outstanding student loans, Vera offers a Student Loan Benefit.

**Child Care**:
In addition to robust paid parental leave, Vera assists with the costs of child care.

**Retirement**:
Vera offers a retirement plan and contribution matching to all of its employees.

**Wellness Leave**:
We do not cap sick leave. If you’re sick, we hope you get better

**Paid Time Off**:
38 days of paid leave each year, including local and company-wide holidays and a December break.

**Health Care**:
Vera is passionate about supporting the health of you and your family. We cover medi