Unbranded Sales Channel Specialist

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**Role Purpose/Business Unit**:
In this role you will be responsible for growing revenue and customer growth through the usage of Vodacom’s Products and Services across the unbranded channels within a geographical area. Manage and maintain the relationship with respective trade and channel partners, the internal organisation, and suppliers.

**Your responsibilities will include**:
**Key accountabilities and decision ownership**:

- Manage the unbranded channel stores (National Chains /Wholesalers/Alternative Distributors /Informal stores) within a geographical location
- Manage field marketing agency by ensuring operational compliance and excellence - retail pricing compliance, comparative pricing reporting, availability of stock, updated deals, campaigns & branding
- Increase sales and customer service targets and objectives aligned to the unbranded regional strategy.
- Stakeholder relationships across distribution partnerships, businesses, etc in your geographical area. Identify partnerships and collaborations to drive sales through brand and product awareness.
- Identify and grow distribution across your geographical area.

**Key Responsibilities**:

- To implement the Unbranded Channel strategy and roadmap, to ensure maximum sales return and exposure.
- Attention and focus to be given to unbranded channels including National Chains, Wholesalers, Alternative distributors, spazas, traders, street hawkers, etc., mainly within the informal market.
- Establish and maintain relationships with informal traders and spaza operators on behalf of Vodacom to enable improved understanding and establish greater understanding of evolving consumer trends and behaviours.
- Ensure implementation and success of new products and services and identify opportunities to drive product awareness.
- Measure, Analyse and Report on a monthly basis on key activities, findings, learnings and areas of improvement and identify opportunities to improve sales and service that will positively impacts revenues, market share and customer experience.
- Create a monthly call cycle that outlines the store visits of both NC and informal stores, including partnership meetings on a monthly basis.
- Accountable for Vodacom’s KPI’s (revenue, base, market share, usage) in the designated locations and geographies.
- Manage & maintain relationship with trade partners end to end as first point of call/escalation, hence driving the acquisition, retention, and customer experience targets.
- Identify strategic opportunities to maximize profitability for area of responsibility. Liaise with the regional marketing team to facilitate promotions, presence branding and recommend ATL marketing opportunities within the area under care.
- To drive gross adds and VABS efficiencies in the Unbranded channel.
- To identify and recruit new business partners as per channel strategy, in order to increase distribution coverage.
- Implement and manage recovery plans for underperforming towns and stores.
- Manage third party outsource relationships to deliver on the Vodacom KPIs as per SLAs and proactively manage the development and implementation of the sales strategy, projects and general management, e.g., MSI.
- Monitor competitor activities and ensure gap closure through the development of competitor activity plans.
- Knowledge transfer - impart Knowledge transfer, P&P, campaigns, deals, trade bulletins to store staff.
- Provide insights for effective analysing for improvement of TNPS across Retail touchpoints and ENPS for the Region
- Implement people transformation initiatives in third parties
- Analyse, resolve and feedback on all regional customer issues.

**Must have technical/professional qualifications**:

- Matric / Grade 12, and
- 3 year commercial/marketing/sales diploma or degree (NQF 6 or higher) or SAQA accredited equivalent (essential)
- 3-5 years relevant experience (essential)
- Relevant experience in small business development, marketing or sales
- Experience within Retail or Business environment with exposure to Projects implementation, monitoring, commercial & performance management, and stakeholder management (advantageous).
- Work experience in the telecommunications industry (advantageous)
- Driver’s License (essential)
- Own vehicle (essential)

**Core competencies, knowledge and experience**:

- Sales Planning & Execution
- Sales & Distribution management
- Channel Marketing
- Performance Reporting
- Stakeholder and Business Relationship Management
- Strategic Partnerships management
- Negotiation Skills

**We make an impact by offering**:
Enticing incentive programs and competitive benefit packages
Retirement funds, risk benefits, and medical aid benefits
Cell phone and data benefits, advantages fibre connection discounts, and exclusive staff discounts offered in collaboration with partner compani