Social and Digital Media Coordinator
2 weeks ago
Duties/Pligte
- Developing and managing content for DAR's digital channels (Facebook, LinkedIn, Instagram, X, TikTok, YouTube, MatiesConnect and SU web pages).
- Growing and energising online alumni and donor communities through creative and impactful content.
- Providing digital campaign support for initiatives such as Homecoming, Giving Day and peer-to-peer fundraising.
- Collaborating with DAR colleagues and SU's central team at the Division of Corporate Communication and Marketing to ensure brand consistency and alignment of our messages.
- Producing high-quality multimedia content (graphics, videos and animations).
- Tracking and analysing metrics, and presenting reports to guide strategy and measure success.
- Ontwikkel en bestuur inhoud vir die OAB se digitale kanale (Facebook, LinkedIn, Instagram, X, TikTok, YouTube, MatiesConnect en US-webblaaie).
- Bou en versterk aanlyn alumni
- en skenkergemeenskappe deur middel van kreatiewe en impakvolle inhoud.
- Ondersteun inisiatiewe soos Tuiskoms, Gee-dag en portuur-tot-portuur-fondsinsameling deur middel van digitale veldtogte.
- Samewerking met OAB-kollegas en die US se sentrale span by die Afdeling Korporatiewe Kommunikasie en Bemarking om konsekwente boodskappe en handelsmerkeenvormigheid te verseker.
- Skep multimedia-inhoud van hoë gehalte (grafika, video's en animasie).
- Moniteer en ontleed maatstawwe, en verskaf verslae om strategie te rig en die impak van kommunikasie-inisiatiewe te meet.
Job Requirements/Pos Vereistes
- National Diploma or equivalent qualification (NQF level 6).
- At least four years' relevant experience of digital/social media coordination.
- Strong communication and copywriting skills.
- The proven ability to grow and manage online communities.
- Project management and organisational skills, with the ability to meet tight deadlines.
- Creative flair with proficiency in digital tools and multimedia production.
- Nasionale Diploma of gelykwaardige kwalifikasie (NKR-vlak 6).
- Minstens vier jaar se toepaslike ervaring in digitale-/sosialemediakoördinering.
- Sterk kommunikasie
- en kopieskryfvaardighede.
- Die bewese vermoë om aanlyn gemeenskappe te laat groei en te bestuur.
- Projekbestuurs
- en organisatoriese vaardighede, met die vermoë om kort spertye na te kom.
- 'n Kreatiewe aanleg met vaardigheid in digitale nutsmiddels en multimediaproduksie.
Recommendation/Aanbeveling
- Knowledge of the South African higher education sector.
- Familiarity with POPIA and compliance thereof in digital communication.
- Experience in online marketing campaigns.
- Kennis van die Suid-Afrikaanse hoëronderwyssektor.
- Vertroud met POPIA (die Wet op die Beskerming van Persoonlike Inligting) en nakoming daarvan in digitale kommunikasie.
- Ervaring met aanlyn bemarkingsveldtogte.
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