Senior Key Accounts
1 week ago
**Responsibilities**:
- To grow the South African market in sales and profit aligned to the company’s commercial strategy agreed with their distributor in South Africa
- To develop and position the company’s brands across these markets as a differentiated, technology led brands:
- To grow market share, sales and profits sustainably, across channels
- To leverage full retail potential for all product categories
- Manage all sales aspects of the company’s relations with their South African Distributor
- To lead retail commercial terms and negotiation, forecasting, execution plan and training teams, to drive sales performance in all channels and all markets
**Main accountabilities and supporting activities**:
**Deliver sales results and profitability**:
- Elaborate the distributor forecast in detail of sell in by week and by store with activity plan
- Drive effective channel strategy execution and range implementation with distributors to maximise and optimise the company’s profitably in line with market goals
- Work with the MEA Marketing, Retail, Online and Finance Teams to execute integrated Masterplan for the emerging markets
- Responsible for delivering monthly sales volumes and profitability
- Train and upskill the capability of the sales and demonstrator team to increase effectiveness and rate of sale per store - driving best practise across the region
- Drive distributor sales planning processes to increase forecasting accuracy and ensure monthly delivery of results
**Distributor Partnership and engagement in new markets**:
- Assess current distributor network and/or scope new partners
- Execute playbook of geographical expansion in all phases
- Lead complex negotiations with retailers around commercial terms
- Manage multi-channel Profit and Loss
- Develop Category Management plan by channel for each distributor
- Lead top to top meeting and quarterly business review
- Track monthly internal and external profitability with finance (Distributor Profit and Loss vs Company’s Profit and Loss)
**Company’s Brand awareness and communication plan**
- Develop the brand building investment plan together with Marketing and Communications team
- Analyse the consumer insights and market data to take in considerations consumer behaviour in building the plan
- Forecast market share and market value
- Define target for category and household penetration to be reached in 5 years
- Drive the conversation around the company’s plan with distributors and local stakeholders to be integrated within their plan
**Line Management of the Sales team in the distributor**:
- Manage and develop the distributors sales team to ensure capacity and capability to deliver the company ambition
- Lead the controlled retail with 3rd party, by defining demonstrators KPI’s for performance and measure weekly
**Legal Compliance**:
- Ensure contract and legal agreement are in place and compliant to internal legal guidelines
- Ensure compliance with competition and bribery guidelines
**Other duties, as required**:
- Relish the opportunity to pick up new activities that fall broadly in the purpose of the role
- Fix things that you can see need fixing
- Identify problems and find solutions
**Qualifications and Experience required**:
- 5+ years of sales experience, preferably with distributors and 3rd party retailers
- Past work experience with full accountability to sales forecast and negotiation
- Have a track record in working on a complex project with multiple stakeholders and stretching goals
- Track record of leading a key account with high performance objectives
- Experience in managing a small team and/or training
**Skills and Competencies required**:
- Excellent organisational and planning ability
- Strong Project management skills
- Excellent analytical skills
- Excellent communication skills
- Presentation skills - able to communicate confidently at all levels of the organisation and with external senior stakeholders
- Ability to work in a fast paced and challenging environment
- Team player - leading by example
- Adaptable/flexible - able to multi task
- Approachable
- Organised
- Strong communicator
- Willingness to travel in the market
- Strong motivation
- Passionate about the company’s technology
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