Campaign Specialist

1 day ago

Johannesburg, South Africa Nedbank Full time

**Job Classification**- **Job Requisition: 143325**
- **TA Specialist: Refilwe Falatsi**
- **Closing Date: 10 December 2025**
- **Location: 135 Rivonia Campus, Sandton**
- **Cluster: Personal and Private Banking | Private and Wealth | Segment Strategy and Analytics**
- **Please Note: Preference will be given to applicants from Underrepresented Groups**-
- **Job Purpose**- Are you passionate about driving impactful marketing campaigns and shaping compelling narratives? This role sits at the intersection of campaign execution and marketing communications, requiring hands-on experience in full-funnel campaign strategy. You will help craft messaging frameworks and articulate value propositions, ensuring seamless alignment between campaign planning and strategic intent.

** Job Responsibilities**- Coordinate campaign deliverables with CVP specialists, Marketing, Distribution, business owners, and the data team.
- Plan, implement, and report on all campaign activities.
- Brief marketing on all campaign collateral and client engagement activities (mailers, SMS, web pages, In-App messages).
- Gather and analyze data for campaign execution.
- Review end-to-end fulfilment processes for efficiency and effectiveness.
- Define objectives and success measures for campaigns with business owners.
- Manage communication across multiple channels and platforms.
- Compile comprehensive reports during and post-campaign.
- Stay informed on marketing strategies and performance metrics.
- Provide input for direct marketing strategies and tactics.
- Develop campaign support tools for frontline teams (scripts, dashboards, calculators).
- Analyze campaign results and recommend improvements.
- Prepare copy for marketing materials (brochures, flyers, posters, video scripts).
- Research target audiences and identify appropriate media channels.
- Manage campaigns from conception to completion, including budget oversight.
- Contribute to a culture of transformation and continuous improvement.-
- **People Specification**- Dynamic, with excellent interpersonal and communication skills.
- Strong problem-solving and solution-oriented mindset.
- Skilled in copywriting (short and long form) and adapting tone of voice.
- Analytical with ability to interpret web analytics and sales data.
- Exceptional attention to detail and proofreading skills.
- Effective time management and stakeholder engagement.
- Highly organized with strong planning skills and ability to self-manage projects.-
- Essential Qualifications - NQF Level
- Advanced Diplomas/National 1st Degrees
- Matric / Grade 12 / National Senior Certificate- Preferred Qualification- Degree in Marketing or Project Managemenr- Minimum Experience Level- Minimum: 3-5 years of copywriting, marketing communications experience with proven campaign management expertise within financial services- ** Technical / Professional Knowledge**
- Digital marketing channels (web, social, mobile, media, etc.) and digital content
- Written and verbal communication skills
- Agile Way of Working
- Project Management
- Analytical Thinking
- Leadership and Management Skills
- Attention to detail
- Problem solving skills
- Multitasking
- Digital Asset Management Systems and Repositories- Behavioural Competencies
- Aligning Performance for Success
- Building Partnerships
- Customer Focus
- Influencing
- Continuous Improvement
- Planning and Organizing
- **_Please contact the Nedbank Recruiting Team at +27 860 555 566_

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