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Regional Trade Marketing Manager â Africa
2 weeks ago
**REQUIREMENTS**
- Matric plus relevant University degree
- Minimum 5 years Trade Marketing specialist experience
- Experience in 3rd party distribution highly advantageous
- Advanced Excel, PowerPoint and Microsoft skills
- Highly analytical with excellent presentation skills
- Positive energy and self-motivated
- Hungry for growth
- Ability to travel monthly
**DUTIES**
- Lead Trade marketing activities for Africa and Middle East markets across multichannel (On trade, Off trade, E retail)
- Coordinate and maximize brand image, sales & profitability
- Provide Commercial analysis - pricing, distribution, category, competitors etc. and provide recommendations
- Support the market with the correct tools and drive tools on new brand strategies
- Provide teams in the field with a structured and innovative set of tools and clear executional guidelines to implement 360 activations
- Drive merchandising, visibility, POS and tailored made projects
- Develop and manage a network of suppliers and agencies to ensure best in class executions and maximize cost efficiencies
- Support markets with creative designs, coordinate production and implementation
- Act as a central touch point to coordinate and drive various business objectives between regional, market & global stakeholders
- Support Management with preparation of Vision & Mission strategies
- Provide Commercial analysis - pricing, distribution, category, competitors etc. and provide recommendations
- Quarterly and bi-annual reporting
- Develop a strategy at Regional level and conduct analysis of the E retail, digital landscape and seek new opportunities
- Drive online distribution strategy
- Lead brand planning process
**Salary**: R dependent on experience
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