Retail Trend Analyst

3 days ago


Durban, South Africa Hirt & Carter Full time

**_RETAIL TREND ANALYST _** **_HIRT & CARTER _** **_DURBAN - ** **_CORE PURPOSE OF THE JOB: _** The Retail Trend Analyst is responsible for identifying, capturing, analysing, and interpreting a combination of in - trade data, open-source and supplied research data, and general industry trends, to provide valuable insights and recommendations via a systematic and robust reporting program to enrich and bolster creative efforts within the company. **_KEY PERFORMANCE AREAS:_** - Monitor and analyse trends in the South African retail industry, including both formal and informal sectors - Conduct intensive field research across all retail channels in the South African commerce landscape - Conduct daily online trend research around “blended retail," including retail innovation, best practice, technological advancements, and digital integration retail both locally and abroad - Conduct targeted research into global trends with a focus on in-store, digital, and technology innovation - Consolidate, analyse, and report on incoming data streams from ongoing online research in best practices and relevant trends from abroad - Analyse collected and supplied data to create credible and informed research reports - Distill and consolidate key findings from various research streams into a monthly trade report **_QUALIFICATIONS / EXPERIENCE:_** - Relevant tertiary qualification in Business, Commerce or Marketing with at least 1 to 2 years’ experience in a similar environment - Previous exposure to a creative design, marketing and advertising environment and an understanding of the retail market is advantageous - A background in project management and marketing management would be advantageous - Valid driver’s license and own transport to conduct field research **_BEHAVIOURS & ATTRIBUTES: _** - Entrepreneurial mindset and have critical thinking skills - An intuitive understanding of creative skills for the development of presentations and layouts - Strong communication and inter-personal skills - Good business sense and sales ability with strong presentation skills - Great collaborative skills, rigorous analytical skills, and strong creative drive The advert has minimum requirements listed. Management reserves the right to use additional / relevant information as criteria.


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