Channel Development Specialist: Colas

1 week ago


Midrand, South Africa Coca-Cola Beverages Africa Full time

**Key Duties & Responsibilities**: - Develops briefing strategy and guidelines for execution aligned with the activation platforms - Responsible for cross functional management of promotions and events - Responsible for the co-ordination of POS materials - Responsible for after action reviews of all programs to glean learnings and facilitate continuous improvement and action learning - Supports Channel Development Manager in Direct Marketing Expenditure - Provide regional support to execution staff as well as customer support for programmes developed - Responsible for the project management of new product development, product discontinuation, packaging enhancements and promotions among the CCBSA value chain, Coca-Cola SA, Suppliers and the Trade. - Provide vision, direction and energy to the cross-functional project team through planned engagements. - Develop and lead relevant communications with and between all stakeholders during the project life cycle. - Generate insights from in-depth business data analysis to drive decision making, and provide input to business cases developments and value chain modelling. - Responsible for the activation of national brand calendar and programmes, and translates these into local brand promotions through the regions - Collaborates with the Channel Development Manager and the Channel Marketing Manager to develop and implement innovative trade solutions



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