Chief Marketing Strategist for Luxury Brands

7 days ago

Johannesburg, Gauteng, South Africa Time Personnel Full time
Job Summary:

We are seeking a seasoned Senior Marketing Manager to lead our marketing efforts and drive business growth in the luxury industry. As a key member of our team, you will be responsible for developing and executing comprehensive brand strategies that align with our business objectives.

About You:

To succeed in this role, you will need to have a proven track record of developing and executing successful marketing strategies. You should have a deep understanding of the luxury industry, including sales, marketing, and business development. Your expertise should include knowledge of Microsoft Excel, Outlook, Word, and PowerPoint, as well as the ability to work effectively in a fast-paced, deadline-driven environment.

Key Responsibilities:
  • Collaborate with internal teams and external agencies to produce high-quality content and marketing materials.
  • Develop and execute long-term brand strategies for our most important markets.
  • Manage the marketing budget effectively, ensuring optimal resource allocation.
  • Work with our distributor team to establish next year's brand plans and ensure quarterly plans are executed to drive brand performance.
  • Review and approve press releases and social media content calendars.
  • Provide local teams with the tools and executions needed to drive commercial and brand equity results.
  • Execute events and activations while maintaining brand cohesion and consistency.
  • Analyze marketing results to drive continuous improvement.
  • Track competitive activity and performance in the market-place.
  • Lead initiatives on smaller brands to drive long-term performance.
  • Support day-to-day marketing topics, including platform queries and guideline development.

Requirements:

This is a challenging opportunity for an experienced marketer who can thrive in a dynamic environment. To succeed, you will need:
  • A Bachelor's degree in Marketing, Business Administration, or a related field.
  • Proven experience in marketing leadership roles, preferably in the luxury industry.
  • Strong strategic thinking and problem-solving skills.
  • Excellent communication and collaboration skills.
  • The ability to work effectively in a fast-paced, deadline-driven environment.

What We Offer:

We offer a competitive salary package, negotiable based on experience, along with opportunities for professional growth and development. If you are a motivated and results-driven marketer who is passionate about the luxury industry, please apply today.

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