Digital Marketing Strategist for Regional Growth

1 month ago


Nelspruit, Mpumalanga, South Africa Vodafone Full time

The position of Digital Marketing Strategist for Regional Growth is a key role in our team, focusing on driving market growth through data-driven insights and competitor analysis.

Key Responsibilities:
  • Develop and execute regional segment marketing plans across various business units
  • Drive operational initiatives to enhance brand positioning and shape innovative campaigns
  • Conduct post-campaign evaluations to determine implementation effectiveness and return
  • Monitor the use of the Vodacom brand at events, sponsorships, and promotions for consistent application and visibility

You will also be responsible for providing support with regional advertising and branding, conducting comprehensive market analyses, and leveraging insights for targeted campaigns. Additionally, you will brief in artwork, drive bookings and execution of schedules, book media for all regional adverts, and drive ATL and BTL campaigns to support Channel and VB Sales.

Requirements:
  • Mati < 12, and 3-year commercial/marketing/sales diploma or degree (NQF 6 or higher) or SAQA accredited equivalent
  • 3-5 years of relevant experience, including brand management, retail marketing, and sales experience
  • Functional marketing experience across ATL, BTL, experiential marketing, media, PR, etc.
Benefits:
  • Enticing incentive programs and competitive benefit packages
  • Retirement funds, risk benefits, and medical aid benefits
  • Cell phone and data benefits, advantages fibre connection discounts, and exclusive staff discounts offered in collaboration with partner companies

This is a fantastic opportunity for someone who is passionate about marketing and looking to grow their career with a leading company like Vodacom. You will have the chance to work on exciting projects, develop your skills, and contribute to the company's success. The estimated salary for this role is R600,000 - R800,000 per annum, depending on experience and qualifications.



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