Customer Relationship Marketing Strategist

3 days ago


Johannesburg, Gauteng, South Africa Telesure Investment Holdings Full time

We are seeking a highly skilled CUSTOMER RELATIONSHIP MARKETING STRATEGIST to join our team at Telesure Investment Holdings. The successful candidate will play a key role in developing and executing effective customer relationship marketing strategies across all channels, with the goal of maximizing customer value through engagement.

Key Responsibilities:
  • Develop and execute marketing campaigns that drive customer retention, upsell, and cross-sell targets;
  • Manage supplier and contract management tasks to support advertising/promotion/other marketing campaigns;
  • Collaborate with the Customer Relationship Marketing Manager to develop and own customer journeys for the STI brands;
  • Coordinate campaign production processes to ensure timely and accurate delivery into all channels;
  • Manage customer service response protocols to ensure all responses to queries and complaints are appropriate, timely, and consistent;
  • Analyse campaign results and gather insights for future campaigns;
  • Prepare and coordinate data and analytics reports to inform marketing decisions;
  • Track budgets and report variances to the Customer Relationship Marketing Manager.
Requirements:
  • A relevant degree in Digital Marketing or a related field;
  • 2-3 years' hands-on marketing automation campaign management experience;
  • Previous role experience working with any marketing automation platform, e.g. SAS 360, Adobe or Salesforce with Administrator credential;
  • Digital design experience and/or understanding of HTML coding;
  • Experience within Financial Services environment (advantageous).
What We Offer:
  • A competitive salary of R600,000 - R700,000 per annum based on experience;
  • A dynamic and supportive work environment;
  • Ongoing training and development opportunities;
  • The chance to work with a leading financial services company.


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