Creative Retail Design Director
3 days ago
Talented Recruitment Specialists is seeking a highly skilled Senior Graphic Designer to join our team in KwaZulu-Natal, Durban.
Key Responsibilities:- Campaign Execution: Develop and execute design concepts for retail clients across multiple platforms, including digital ads, social media content, email marketing, print, OOH, and in-store materials.
- Retail Brand Consistency: Ensure visual consistency of the retail brand across all touchpoints, maintaining brand standards while adapting to specific campaign needs.
- Client Collaboration: Work closely with account managers and clients to understand their goals, challenges, and target audience, ensuring design solutions are aligned with business objectives.
- E-Commerce & Digital Design: Lead a team in developing visually compelling assets for e-commerce websites, online ads, product pages, and digital marketing campaigns that drive traffic and conversions.
- In-Store Design & POS: Create and design in-store signage, point-of-sale displays, window concepts, and other retail-specific materials to engage consumers and enhance the in-store experience.
- Mentorship: Provide guidance and feedback to junior designers, helping them develop their skills and contribute to the team's creative output.
- Proven Experience: Minimum 5 years of graphic design experience, with a portfolio demonstrating expertise in branding, digital design, and integrated advertising campaigns.
- Advanced Software Proficiency: Expertise in Adobe Creative Suite (Illustrator, Photoshop, InDesign) and familiarity with web design tools like Figma or similar.
- Branding & Visual Identity: Deep understanding of brand guidelines, with the ability to create designs that are both visually compelling and aligned with the client's brand identity.
- Creative Concepting: Proven ability to generate innovative design concepts and transform them into cohesive, impactful campaigns.
- Multi-Platform Design: Experience working across a range of media and platforms, including digital, social, and print.
Estimated salary: R1,200,000 per annum.
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