Head of Growth Marketing
2 weeks ago
Our Mission is to be able to say - “Anyone in the World below $15M should fire their Agency tomorrow as nobody can beat this Value & Service at this Price” We’re looking for a Highly Motivated & Hard-Working Head of Growth Marketing to join the team. As a Head of Growth Marketing, you will be at the heart of crafting data-driven forecasts and executing strategies that push our clients toward their goals. Your actions and initiatives consistently resonate with the core values of CTC Global, serving as a beacon for these principles. At CTC, your trained expertise is invaluable, covering the entire spectrum of CTC’s Strategic Forecasting methods and the foundational principles of media acquisition. Your role extends past strategy alone, it’s also about fostering strong client relationships by clearly communicating the steps taken and how results compare to projections. This ongoing transparency builds trust and strengthens the connection between CTC and its clients, helping them navigate the nuances of media buying and long-term growth planning. You stand as a representative and dedicated advocate for CTC's distinctive approach to media acquisition and its accompanying tools. As a Head of Growth Marketing, you are held to a high standard. People know that if you are involved, things will get accomplished. You thrive on challenges, are committed to delivering measurable results, and take great pride in giving it your all. We embrace the mantra, 'Everyday in Everyplay, Count on Me,' meaning that you can see things through to the end WHAT WE LOOK FOR This place isn’t for everyone, but it might be for you if… Our core values are the heart and soul of this incredible Company. The right person for this role will appreciate each of these values, personally subscribe to them, and understand why each is critical to having a great business. To give ourselves our best shot at accomplishing Our mission, we organize all of our decisions—from recruiting, to hiring, to raises, to promotions, to how we spend our time and money—in the direction of three committed values. We recognize these values aren't for everyone. They're challenging. In fact, they're so challenging, that's why we invest so much in supporting our team and why we tend to attract people who are craving the opportunity to do more at work than get a paycheck. We're looking for those who are interested in making their work significant. AUTODIDACT Naturally curious and an autodidact, able to absorb information quickly and effectively, like osmosis. Your commitment to learning sets you apart, absorbing information swiftly and more effectively than your peers. Your openness to both offer and embrace feedback as an opportunity for growth and implement it proactively, without needing constant direction. Demonstrates resourcefulness, and independently refine your skills without being prompted. Thrives in a self-managed environment, showing autonomy, initiative, and a commitment to continuous improvement and not requiring task lists built by their managers and constant oversight. UNIMPEACHABLE CHARACTER Embodies a character that inspires pride in both personal and professional associations. Consistently honest, with the courage to acknowledge and communicate hard truths, and the humility to accept them, even when uncomfortable, and never lie in any situation. Displays a high level of self-awareness, taking full ownership of outcomes without resorting to a victim mindset. Values constructive feedback and integrates it, understanding nothing great is built without feedback. COMPETITIVE GREATNESS Performs at their best when it matters most, The Enjoyment of Hard Challenges. Demonstrates an unyielding determination to get things done, regardless of obstacles, time constraints, skills needed, or resources. Adapts to changing circumstances, recognizing that true success is about not just meeting, but exceeding what is required. Possesses a deep passion for their work, using creativity and resilience to overcome any hurdle. What Success Looks Like NECESSARY SKILLS KICK OFF PERIOD Be willing to put in the hard work required and be hungry enough to go through the kick off. Being ready and prepared for this to be the hardest job you have ever worked, as you would fundamentally develop a high-leverage new skill. The ability to take feedback and implement it fast. Finish the work to the fullest with quality and on time. Perseverance. Remember and learn from the repetitive doing of the exercises. ONBOARDING Align with the team and contribute to the team called Brain Trust for Ideas across clients. Manage, align & work with the team members of your pod including Google strategist, Creative Strategist, and Email Strategist. Ability to organize, prioritize, and manage multiple tasks with great attention to detail. Upkeep of data integrity of your clients across Statlas. Be responsible for the execution of the Prophet system for your clients Building a Growth Forecast for your clients Building a Growth map using the Prophet System Data Analysis required for the Map Marketing calendar alignment and upkeep with clients The Daily Execution and Actualisation vs the Forecast. You make tactical deconstructions and actualize the projections each day to adjust them to meet KPIs Combine data analysis and feedback from clients to develop strategic plans for the future. When it’s time to pivot you are among the first early adopters Take a lead in situations that present any obstacle to execution. An insatiable curiosity, and an inability to leave a problem alone until you’ve found one or many different potential solutions. Responsible for the implementation of CTC’s Meta best practices Build campaigns using our structure and best practices Upkeep and management of our ideologies and processes throughout the
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