Category Growth Strategist

2 weeks ago


Cape Town, South Africa Bebeegrowth Full time

About the Role We are seeking a driven Category Growth Strategist to join our Marketing team. This position plays a pivotal role in shaping category growth, leveraging shopper insights, and executing data-driven strategies to optimize pricing, promotions, and in-store execution. The successful candidate will collaborate across Sales, Marketing, and Finance to deliver both short- and long-term growth strategies. Key Responsibilities Lead shopper and category insight initiatives to drive conversion and retail influence. Develop category strategies aligned to brand and growth objectives. Execute and refine pricing strategies to maximize revenue and market share. Optimize promotional plans and track effectiveness through data and post-event analysis. Manage trade spend evaluations and provide ROI tracking on promotions. Oversee merchandising and shelving strategies, including planograms and space management. Collaborate with cross-functional teams to align strategies and ensure successful execution. Support and lead cross-functional alignment through strong communication and stakeholder engagement. Requirements Proven experience in category management or a related field. Strong analytical and problem‑solving skills. Ability to work effectively in a fast‑paced environment. Excellent communication and interpersonal skills. What We Offer A competitive compensation package and opportunities for professional growth and development. #J-18808-Ljbffr



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