Digital Marketing Coordinator

6 days ago

Centurion, South Africa People Dimension Full time

IntroductionA leading company within the Health and Beauty sector, based in Centurion is looking for an experienced Digital Marketing Coordinator to join their dynamic team. Duties & ResponsibilitiesSocial Media ManagementCreate compelling content and copy, including video, that is in line with our marketing strategy, reflects the brand voice and resonates with our audience.Plan, develop and manage content calendars for all platforms.Schedule regular posts and monitor performance and engagement.Respond to customer messages and comments in a timely, brand-appropriate manner.Performance Analysis & OptimisationAnalyse engagement and campaign data to improve content and strategy.Identify trends and apply best practices to grow followers and increase interaction.Design & Visual Content CreationDesign eye-catching graphics for social media, product slides, and promotional materials.Create cohesive digital content for multi-platform campaigns.Ensure all visual assets align with brand identity and design guidelines.Work with the sales and marketing team to develop visuals for launches, promos, and events.Marketing Support & CoordinationSupport broader marketing initiatives and cross-departmental campaigns.Assist in the planning and execution of digital marketing campaigns.Track campaign performance and compile regular reports on key metrics.Industry & Trend MonitoringStay up to date with industry trends, competitor strategies, and new digital tools.Recommend improvements to keep company competitive in the online space Desired Experience & QualificationA recognised, relevant tertiary qualification (Digital Marketing)A minimum of three year’s working experience in a Digital Marketing role is a prerequisiteGraphic design skills are essentialExperience in paid digital ads would be an advantageCopywriting skills would be an advantagePrevious experience in viral organic social media campaigns would be an advantageExcellent writing and visual communication skillsEffective communication skills coupled with good presentation skillsProject management skills and the ability to drive deadlinesTeam playerCreative problem solverGoal drivenAn enquiring mindSelf-starterAbility to adapt and changeTime management and multitaskingAbility to work in a stressful environmentAdvanced experience with MS Office and Google DocsWorking knowledge of CANVA, Photoshop, Lightroom, Final Cut Pro / iMovieAn understanding of copyright infringement and consumer privacy on digital platforms Package & RemunerationR 312 000 p.a. (TCTC)

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