Senior Programmatic Advertising Specialist
2 days ago
Duties & Responsibilities - Setting up, managing, and optimizing programmatic campaigns through DSPs such as DV360 or similar. - Translating client objectives into smart targeting strategies, buying models, and creative deployment. - Conducting data analysis to improve campaigns and share insights with clients. - Coaching and guiding mid-level and junior specialists within the team. - Actively contributing to strategic sessions and brainstorms with clients. - Translating the latest industry trends into actionable innovations. - Collaborating with colleagues from strategy, data, creative, and development teams. Requirements- At least 5 years of relevant experience in programmatic advertising. - Extensive experience in setting up and managing campaigns across multiple DSPs (e.g., DV360, Xandr, The Trade Desk, Adform). - Experience with both branding and performance-driven campaigns. - Knowledge of cookieless targeting, audience planning, attribution, and incrementality testing. - Strong analytical skills and data proficiency (e.g., experience with Google Analytics, Looker Studio, BigQuery, etc.). - A commercial mindset and the ability to clearly communicate complex topics. - Experience in client-facing roles, including presentations and strategic reporting. - Fluent in English (both written and spoken).Bonus points if you also have - Experience with DOOH, digital audio, or retail media networks. - Relevant certifications (e.g., DV360, GA4, Google Ads). - Familiarity with workflow automation and scripting (e.g., Google Ads Scripts, DV360 Macros, APIs). - Experience with DCO (Dynamic Creative Optimization) tools like Google Studio, CAPE, Smartly.io, or Bannerflow.
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Programmatic Specialist
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Johannesburg, South Africa GroupM Nexus Full time**Purpose**:The Programmatic Specialist is responsible for the flawless delivery of programmatic activity. The core focus will be to continuously deliver value for the client(s) by planning and executing best in class campaigns; working with core SSP/DSP/Network Partners to help the client to be the first to trial new formats and features; and create and...
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Publisher Programmatic Specialist
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Johannesburg, South Africa The Citizen Full time**Purpose of the role** - Maintaining the health of publisher ad server (Google Ad Manager) and existing programmatic demand. - Researching, recommending and implementing new features applicable to increasing yield and revenue. - Overseeing programmatic deal set-up and troubleshooting. - Monitoring and researching industry trends including but not limited to...
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Programmatic Media Specialist
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Google Paid Media Specialist
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Sales Manager Performance
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Johannesburg, South Africa Ad Dynamo International Full timeAd Dynamo is an Aleph Group Inc company. We are a global sales house that represents leading digital media platforms across various regions of the globe, such as Snapchat, Spotify, Twitter, and Yahoo. Aiming to connect advertisers to every digitally connected user in its respective markets, Ad Dynamo equips its brands and agencies with the market know-how...
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Paid Media Specialist
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Johannesburg, South Africa Jenni Strous & Associates Full timeManage and optimise the clients’ paid media campaigns across various platforms. Responsible for strategising, executing, and analysing campaigns using platforms like Google Ads, Facebook Ads Manager, and programmatic advertising platforms. Plan, implement, and manage paid media campaigns across various platforms (including Google Ads, Facebook Ads,...
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Johannesburg, South Africa MTN Nigeria Full time**Mission/ Core purpose of the Job** Responsible for the managing of all Mobile Advertising campaigns and operational support. This includes all current and future mobile advertising platform partners across the broader mobile advertising products and services ecosystem. The role also works cross functionally between IT/IS and project management teams to...
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Online Advertising Campaign Administrator
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Johannesburg, South Africa The Citizen Full timeThe Campaign Administrator coordinates the creative, trafficking and reporting for the client and is responsible and accountable for setting up, managing, optimising and troubleshooting campaigns. This position requires excellent organisational skills along with the ability to manage critical follow-up on a wide variety of...
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Advertising Specialist
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Social Media Specialist
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